Bleisure travel is a growing trend, and hotels need to adapt their offerings to meet the needs of these unique travelers. Smart locks are a valuable tool that can help hotels attract and retain bleisure guests by providing them with a convenient, flexible, and secure experience.

Technology is often seen as the silver bullet which can help a hotel, motel or resort solve their business problems. But when is it the right time to acquire new technology?

Both of us have worked in the hospitality tech space for several years. While the hospitality software space has seen a lot of innovation, the hardware space has been slower to change. This is why we started 33 Lock.